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Amazon Echo and Alexa arrive in Mexico

Alexa’s path to AI global repression continues apace with the addition of Mexico to its flourishing roster of markets. Amazon today opened up pre-orders for the Echo, Dot, Plus, Spot and Smart Plug. The manoeuvres are set to start sending next week.

Of course, drawing such devices to brand-new markets is more complicated than simply quantity chain issues. Every new location means brand-new accents and cultural subtleties.

Amazon raised the Alexa to Spain earlier this year, but the distinction between that symbol of Spanish and the one been talking about Mexico is broad-minded enough to require some big changes , not to mention a heap of different neighbourhood usages that need to be adhered to with the construction of Skills.

The smart assistant is currently available in around 40 countries, including the additive of Italy and Spain sometime last month. Google’s Assistant, meanwhile, launched in Mexico over the summer via the arrival of Home and Home Mini.

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About the author, Gregg Kell

Entrepreneur, Business Success Partner and Shaping The Future Podcast Host.

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